This Aadi Perukku, Tanishq, India’s leading jewellery brand from the House of Tata, unveils Agalyam – a luminous new collection inspired by the sacred Tamil Vilakku (lamp). Rooted in tradition yet reflecting modern grace, Agalyam pays tribute to the Pudhumai Penn – the Tamil woman who embraces both heritage and progress.
Drawing from the divine symbolism of Kamatchi Vilakku, Pavai Vilakku, and more, each jewellery piece in this collection radiates the glow of spiritual elegance and timeless beauty. Designs feature intricate Kasu accents, fine Rava textures, Nakashi carvings, and South Indian stone settings, starting at ₹60,000.
“Agalayam is our heartfelt tribute to the strength and cultural pride of Tamil women,” says Arun Narayan, VP – Tanishq.
Celebrate auspicious beginnings from Aug.2 to 5, 2025, with festive offers – up to ₹450 off per gram on gold jewellery, 20% off on diamonds, and gold exchange offers. Visit Tanishq at No.15, S.P. Road, Kasturba Nagar 1st Cross Street, Adyar. Ph: 42151919.
