As a run-up to the World Environment Day, the Greater Chennai Corporation along with the Ministry of Housing and Urban Affairs (Swachh Bharat Mission-Urban 2.0) is organising a ‘My Life, My Clean City’ campaign, with the aim of Reduce, Recycle and Reuse (RRR). As part of the campaign, residents deposit used and unused clothes, books, toys, footwear and plastics at their nearest Corporation Zonal offices, where an RRR Centre will be located.
The objective of the initiative is to provide a one-stop solution for citizens, institutions, commercial enterprises etc., to deposit unused or used plastic items, clothes, footwear, books, and toys. Once collected these items would be handed over to different stakeholders to be refurbished for reuse or would be made into new products.
The campaign is being held from May 20 to June 5 from 7 am to 1 pm across all the Zones of GCC. A representative of the Corporation stated that those who are unable to commute and deposit the items at the RRR centres can also hand it over to the Urbaser BOV operator.